About
AA Shop Marketing

Auto Repair Shop Marketing
That Gets Results

After two decades of running a digital marketing agency, we took a step back to analyze which industries saw the biggest impact from our work. Auto repair marketing stood out.

We chose this industry because we connected with the people—hardworking, blue-collar business owners who take pride in their work. Many shops are family-run, passed down from generation to generation. We have an unbalanced passion for helping small businesses, and with independent auto repair shops making up a core part of the U.S. economy, we couldn’t think of a better group to work with.

Once we made this decision, we went all in. We studied the ideal customer profile, how repair shops operate day to day, and what really moves the needle in digital marketing for auto repair shops—getting more calls, appointments, and cars in the bays.

How We Help Auto Repair Shops Win Online

Most auto repair shops are one or two key improvements away from a huge boost in their online presence—but most don’t know what those missing pieces are or why they matter.

That’s why we start every relationship by helping before selling anything.

We research your market & shop’s online presence.

We find the next biggest online win for you.

We share it with you—no strings attached.

If you want to fix it yourself, we’ll point you in the right direction. If you want us to handle it, we’ll do the work. Either way, you walk away with actionable advice and a clear next step to take.

Every shop’s marketing needs are different. Some need more focus on Google Ads, while others struggle with website speed, unique content, or Google Business Profile optimization. We tailor our auto repair marketing strategy for each shop, ensuring long-term growth rather than quick-fix solutions.

One Shop Per Market-No Conflicts, No Compromises

Some marketing agencies run the same cookie-cutter playbook for every auto shop—even competing shops in the same area.

That’s not how we operate.

There’s only one top spot in local search results. We can’t, and won’t, promise it to multiple shops. That would be lying. When we take on a shop, we commit fully to making sure they dominate their market—no competing interests, no conflicts.

Our auto repair shop marketing strategy is designed to put your shop ahead of competitors and keep you there.

More Than Just Marketing—A Shop Owner Community

As part of our help-first mindset, Brad Hurlock, one of our principals, hosts the Garage Grit Podcast, where shop owners come together to discuss the biggest challenges in the industry.

Each episode features a panel of independent shop owners sharing real experiences—from marketing to hiring, customer communication, and more. It’s a casual, no-nonsense conversation about the things that actually matter to shop owners.

You can find Garage Grit on:

Our Core Values in Auto
Repair Marketing

We don’t hide behind marketing jargon or empty promises. Here’s what we stand for:

Helping First - We provide value before asking for anything in return.

Transparency - No smoke and mirrors—just straight-up insights and real results.

Commitment to Long-Term Growth - We don’t just get you more calls today; we build a sustainable strategy.

Straightforward Conversations - No fluff, no buzzwords—just honest advice and action.

Truth Over Sales - We only take on shops we believe we can help, and we’ll tell you the truth about your marketing, even if it’s not what you want to hear.

Why Auto Repair Shops Trust
AA Shop Marketing

Proven Track Record

We've helped independent auto repair shops gain more visibility, customers, and revenue through targeted digital marketing strategies.

Customized Strategies

No two shops are the same. We build tailored marketing plans that work for your market, your competition, and your shop’s unique strengths.

No B.S. Approach

We cut through the fluff and focus on real, measurable results.

If you’re serious about growing your shop, we’re here to help.

Get to Know Us Personally

We believe in building real relationships, not just business transactions. If you want to get to know us and see what we’re all about, follow Brad Hurlock on Facebook:

Brad Hurlock - Auto Repair Marketing

If you’re curious about how to get your shop to the top, let’s talk.